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Marketing for the Hospitality Industry

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Penilaian

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In today's competitive environment, all hospitality staff must be able to sell their establishment and the services if offers. This book provides the necessary information on the fundamental principles of marketing. It includes extended case studies and student self-assessment material.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

647.94068 ROB m

Penerbit

London : SOS Free Stock., 1993

Deskripsi Fisik

160 hlm ; 7.44 x 0.47 x 9.72 inci

Bahasa

English

ISBN/ISSN

0340571853

Klasifikasi

647.94068

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

perhotelan

Info Detail Spesifik

Cet.1

Pernyataan Tanggungjawab

John Robert

Versi lain/terkait

Lampiran Berkas

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