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Marketing for the Hospitality Industry
In today's competitive environment, all hospitality staff must be able to sell their establishment and the services if offers. This book provides the necessary information on the fundamental principles of marketing. It includes extended case studies and student self-assessment material.
- Edisi
- -
- ISBN/ISSN
- 0340571853
- Deskripsi Fisik
- 160 hlm ; 7.44 x 0.47 x 9.72 inci
- Judul Seri
- -
- No. Panggil
- 647.94068 ROB m
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah